Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

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Influencer Marketing: A New Age

The secret behind marketing strategy in the digital age no longer includes traditional celebrities, instead, it is now social media stars. Why is influencer marketing the future of digital marketing? Celebrity endorsements, what are they? The idea of celebrity endorsement…

Social Media – Tip of the Digital Marketing Iceberg

This article will describe how Social Media is just the tip of the Iceberg in Digital Marketing, and like a real iceberg the majority of Digital Marketing happens beneath the surface of Search Engines.

5 LinkedIn Digital Marketing Tips for Businesses

This article gives 5 Digital Marketing tips for businesses on LinkedIn. Continue reading to learn how your business can maximise its potential on the platform.

4 Benefits Of Using Micro-Influencers To Grow Your Brand On Social Media

Looking to use influencer marketing to grow your brand on social media? Here, we reveal the pros of working with small influencers on these social media platforms.

Fake News: Tips For Increasing Your Online Awareness

The consequences of fake news circulating online can hurt anyone – individuals, groups and businesses alike, especially as fake news performs much better than real news in social media popularity and engagement.

The Social Media of Tomorrow

You run a business ? You are an influencer ? Or simply a social network enthusiast ? Then this article presenting new original and innovative social media is for you !

Microsoft Advertising Announces New Features and Tools at 2021 Elevate Summit

At the 2021 Elevate Summit, Microsoft Advertising announced a slate of new features and updates to be made available to digital marketers using their platforms.

Why Your Business Needs Content Marketing!

Content marketing is in right now and this article will inform you of the importance of using it to the advantage of your brand! Need tips on how to do it successfully? Continue reading for insights into the power of…

Shoppable TV: The Future of Television Advertising?

Everything you’ve seen so far in advertising is nothing compared to what the future of advertising, shopping, and e-commerce have in store for consumers. Digital advertisement never ceases to amaze us with new formats and possibilities. Increasingly, it seeks to…