Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

Advertising

Virtual Reality, a Beneficial Tool for Advertisers?

Virtual Reality marketing is growing significantly. Read here to learn about its benefits, and how advertisers can gain an advantage from this.

Why Digital Storytelling is important for your brand

This article will help you to understand how Digital storytelling can optimize your brand’s sales. If you want to MAKE A SELL BY TELLING A STORY, keep reading ! What is Digital Storytelling ? Digital Storytelling is the inclusion of…

DTC Secrets: Essential Tips To Promote Your DTC Brand

This article will educate DTC brands on how to grown and expand their business. Read on to learn about core techniques and how they are used.

Video Marketing: Changing the Digital Marketing Landscape

Research shows that Video has become a powerhouse of the digital world in recent years. This article will provide the reader with an explanation as to what video marketing is and the true value it has. What is Video Marketing?…

Political Digital Advertising: 3 Things Everyone Should Know

A brief overview of political actors’ use of digital advertising to promote their messages and what the EU has done to try to prevent abusive practices.

Advertising on TikTok: 5 Key Tips to Create a Winning Ad

Advertising on TikTok has become essential for brands over the past year. Read on to learn 5 key tips for advertising on TikTok to make your brand stand out.

Top 3 Ways Technology Has Transformed Marketing

This article explores the top 3 ways technology has completely transformed marketing over the years. ‘There’s never been a better time in advertising, and there’s never been a worse’– Aaron Reitkof. 1. Content Marketing Before technology in 1904, Jell-O sales…

Silence, Brand! Branding on Twitter

This article examines how companies use Social Media, namely Twitter, to generate interest using humour or attempting to tap into online meme culture.

Digital Marketing Continues to Witness a Rise in Voice Interaction

In today’s world of digital marketing, the popularity of voice interaction continues to rise. To achieve success, companies across all industry’s must adapt to the evolutionary practices within our digital marketing landscape.