Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

    • Social Media

    Branding Marketing Social Media

    Ronaldo To Juventus – How Social Media is Changing Football

    On the 10th of July 2018, the Real Madrid twitter account dropped a bombshell.  Simply titled “Communicado Oficial: Crisitiano Ronaldo”. This single tweet shook the football world. The most popular player in the world’s most popular sport was leaving Real…

    Posted on NAOISE THOMAS
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    Digital Marketing Social Media Social Media Marketing

    The Social Media of Tomorrow

    You run a business ? You are an influencer ? Or simply a social network enthusiast ? Then this article presenting new original and innovative social media is for you !

    Posted on JOHANNA
    Girls taking a selfie
    Advertising Digital Marketing Marketing Social Media Social Media Marketing

    Popular Cosmetics Brands are Responsible for Selfie Dysmorphia

    Augmented Reality filters on social media have changed the way we sample cosmetic products. While this revelation has opened doors for marketers, it has also contributed to the rise in “selfie dysmorphia”.

    Posted on MARTHA
    Assortment of social media icons, including Facebook, Twitter, Instagram, and Yelp, on a phone home screen.
    Big data Digital Marketing Marketing Social Media Social Media Marketing Uncategorized

    The Future of Digital Marketing Relies on You

    Digital Marketing needs Big Data. What does that mean for you? This article highlights how digital marketing needs you to survive, and what you can get in return.

    Posted on RACHEL
    Overhead view of a cluttered work desk with laptops, headphones, mugs, phones with two people working at the desk.
    Advertising Digital Marketing Social Media

    Is User Generated Content The Future of Digital Marketing?

    At the forefront of digital marketing is user-generated content and it is one of the most valuable tools a marketer can use due to its cost-effectiveness, trustworthiness and unique ability to stand out between countless advertisements online. There is a…

    Posted on ALISON
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    E-Commerce Social Media

    Can Reddit Break the Stock Market?

    How did a group of amateur investors on Reddit interfere with the stock market to cost Wall Street billions, and can it happen again?

    Posted on EOGHAN O REILLY
    Celebrating a win with Confetti
    Advertising Mobile marketing Social Media Social Media Marketing

    Instagram Competitions: How to Guarantee Success

    Looking to run a successful Instagram competition? Learn how to create an effective Instagram giveaway that will grow your Insta following, connect with users and raise brand awareness. What to do before posting: 1. Choose The Prize This is a…

    Posted on MATTHEW
    Advertising Digital Marketing Search Engine Marketing Social Media Marketing Tools

    Digital Marketing as a Tool for Promoting Tourist Destinations

    The tourism industry is one of the most lucrative in the world. After the impact of the COVID-19 pandemic on the number of visitors in tourist sites and establishments in 2020, it is in the interest of hoteliers, tourist offices,…

    Posted on MATHILDE
    Image of a phone displaying icons for social media apps, Instagram, Facebook, and Twitter
    Advertising Branding Consumer Psychology Social Media Marketing

    Social Media and Brand Personas

    Consumers today have more power than ever before, influencing brand personas and marketing decisions. As co-creators, users are changing digital marketing forever.

    Posted on NICOLE GREENAN