Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

Digital marketing

4 Reasons to adopt Influencer Marketing

You don’t understand why influencer marketing is now everywhere or don’t see its value? This article provides the four main benefits of this new digital marketing strategy. In the last past few years, influencer marketing emerged on every social media….

Artificial Intelligence (AI) Improves Marketing Campaigns

Why do you restrict the growth potential for your marketing campaigns? A possible explanation could be you don’t know about modern marketing tools. Understand AI – read below.

Fake News Truths – Avoid Misinformation To Optimise Your Social Media Marketing

Do you feel susceptible to Fake News online? If so, you are not alone. We are living in a world of misinformation, which can often feel impossible to escape. The last thing you as a marketer wants to do is add…

Digital Marketing for Fintechs

As fintech companies have surged in popularity in recent years, learning how to correctly market themselves to customers will be the key to future growth.

Hottest trends: Snackable content

The biggest trend of 2021 will be the rise of “snackable content”. This blog provides an overview and explains how to make it work for your business.

The Future of Digital Marketing in a Cookie-Less World

In the wake of data privacy regulations, the slow death of the cookie begins. Read on for insights into what digital marketers need to know and what they can expect in a post cookie world.

5 Reasons to Become a Digital Marketing Nomad in 2021

This article outlines the top reasons to take the leap in 2021 and escape the dreary 9-5 for the adventurous life of a digital marketing nomad.

Digital Marketing: It’s getting personal!

Ready to get personal? This article provides tips for taking the first step in adding personalisation to your digital marketing strategy. “Personalisation is not a trend. It’s a marketing tsunami.” Avi dAN How many times have you been told in…

Augment your Marketing: A Guide to Augmented Reality (AR)

If Augmented Reality (AR) is not part of your digital marketing strategy then you’re doing it wrong! Read on to learn how it can help your business marketing.