Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

    • Social Media

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    Big data Social Media

    Is Social Media a Threat to Political Integrity?

    A 280-character tweet has become a political megaphone for President’s, Prime Ministers, and political elites. But with the power to change the news and shape public perceptions, has social media gone too far? This article explores the influence of paid political advertisements, politicians on social media, and the rise of new extremist platforms. Read on to find out more!

    Posted on CATHERINE
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    Digital Marketing Marketing Social Media Social Media Marketing Tools

    Instagram Marketing: Top 3 tips to increase brand awareness

    With over 1 billion users, Instagram marketing is an effective way to grow your business. This article offers a quick and easy guide on how to increase brand awareness with Instagram, using our 3 essential tips.

    Posted on LEAH CARROLL
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    Digital Marketing Mobile marketing Social Media Social Media Marketing

    Why To Include TikTok In Your Digital Marketing Strategy

    TikTok is now one of the social media giants, but what benefit is it to businesses? Read on to learn why to include TikTok in your digital marketing strategy.

    Posted on Carrie McGrath
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    Digital Marketing Marketing Social Media

    The Ultimate Guide to the Micro-Influencer

    This article will provide readers with vital information about the growing importance of the Micro-Influencer. Read on to learn about the significance of Micro-Influencers within the overall Influencer Marketing landscape.

    Posted on RACHAEL WHITEHEAD
    Instagram tips for businesses
    Digital Marketing Marketing SEO Social Media Social Media Marketing Tools

    10 Instagram Tips for businesses

    This article will provide you with hints on how to make your business account on Instagram flawless and how make the best of it for your digital marketing strategy. Read this article to find out more.

    Posted on ELIZAVETA SARKISOVA
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    Digital Marketing Social Media Social Media Marketing

    Is YouTube Marketing in Danger?

    As an increasing number of companies remove their YouTube sponsorships, will digital marketers see this tidal wave as a threat or an opportunity?

    Posted on CAL O MUIRI
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    Advertising Branding Digital Marketing Marketing Social Media Social Media Marketing

    Advertising on TikTok: 5 Key Tips to Create a Winning Ad

    Advertising on TikTok has become essential for brands over the past year. Read on to learn 5 key tips for advertising on TikTok to make your brand stand out.

    Posted on HANNAH MARY
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    Advertising Branding Digital Marketing Marketing Social Media Social Media Marketing

    Silence, Brand! Branding on Twitter

    This article examines how companies use Social Media, namely Twitter, to generate interest using humour or attempting to tap into online meme culture.

    Posted on GAVIN
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    Digital Marketing Social Media Social Media Marketing

    Kidfluencers: Rising Stars of Social Media Influencer Marketing

    They may be small, but their impact is mighty. This article delves into the alluring world of kid influencers, or kidfluencers. Read on to learn why these rising stars have become so popular among children and brands and why they are essential additions to social media marketing strategies.

    Posted on EMILY