Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

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5 Essential Tips For Writing An Effective Newsletter

Interested in delving into email marketing? This article will provide 5 essential tips on how to write an effective e-newsletter to boost your business.

The digital marketing market today

Digital marketing is a market estimated to be worth 11 billion euros in 2020, growing by almost 20% in 2018. This growth is expected to continue in 2021.

How Digital Marketing Changed Consumer Behaviour Forever

Calling all digital marketers! Find out how digital marketing has revolutionised consumer behaviour and learn 3 easy steps for effective digital marketing.

Top 3 reasons why digital marketing can save your business

This article will outline 3 reasons why investing time and money into digital marketing will help your business thrive. Read on to learn more.

Branding on Instagram: Tips on Creating Stand-Out Aesthetics

If you are a business looking to utilise Instagram to increase brand awareness, here are some essential tips for creating an aesthetic that will make your brand stand out.

Disrupting the Digital Marketing Industry, Google’s Ban of 3rd Party Cookies

This article will explain the planned change by Google to its browser and ad networks. What does this change mean for the user? How will my online behaviour be tracked and targeted in the future?

Is Social Media a Threat to Political Integrity?

A 280-character tweet has become a political megaphone for President’s, Prime Ministers, and political elites. But with the power to change the news and shape public perceptions, has social media gone too far? This article explores the influence of paid political advertisements, politicians on social media, and the rise of new extremist platforms. Read on to find out more!

Digital Marketing Trends to Watch in 2021

Discover what trends are shaping digital marketing in 2021, and what you can do to ensure you are not left behind.

Instagram Marketing: Top 3 tips to increase brand awareness

With over 1 billion users, Instagram marketing is an effective way to grow your business. This article offers a quick and easy guide on how to increase brand awareness with Instagram, using our 3 essential tips.