Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

    • Social Media Marketing

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    Big data Digital Marketing Marketing Social Media Social Media Marketing Uncategorized

    The Future of Digital Marketing Relies on You

    Digital Marketing needs Big Data. What does that mean for you? This article highlights how digital marketing needs you to survive, and what you can get in return.

    Posted on RACHEL
    Influencer
    Advertising Digital Marketing Marketing Social Media Social Media Marketing

    Influencers 101: Micro, macro or mega? Which one to pick?

    The term ‘influencer’ is nothing new in the marketing world. Influencers can enhance your brand, product or service by showing it to your target group. Picking the right influencer for your cause can, however, become a bigger challenge than one…

    Posted on KRISTYNA
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    Advertising Digital Marketing Social Media Marketing Tools

    Digital Marketing During COVID: A Pop Star’s Response

    Discover how Charli XCX used digital marketing strategies to promote her latest album ‘How I’m Feeling Now’. An Industry Out of Tune It is no secret that the ongoing COVID-19 pandemic has drastically impacted the world of business. The music…

    Posted on BARRY
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    Digital Marketing Marketing Social Media Social Media Marketing User Experience

    5 Tips To Keep Your Business Social Media Active In Lockdown

    Struggling to keep your business social media account active during lockdown? Read on for key insights on engaging and growing your audience.

    Posted on Joanna Day
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    Advertising Digital Marketing E-Commerce Mobile marketing Social Media Marketing User Experience

    Does Instagram Encourage Impulse Buying?

    Discover how companies cleverly use social media platforms, such as Instagram, in their digital marketing strategies to convince users to buy impulsively. Does Instagram encourage impulse buying? In short. Yes, it does. However, it is more complicated than that. Companies…

    Posted on JULIA
    Digital Marketing Marketing Social Media Marketing

    The Ultimate Step-By-Step Guide To Social Media Marketing

    If you’re looking to introduce social media into your marketing strategy, look no further! In this guide you’ll discover a step-by-step strategy to build your business’s social media presence.

    Posted on NAYANA
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    Digital Marketing Marketing Social Media Marketing

    5 Tips to Create a Successful Gen Z Digital Marketing Strategy

    Are you looking to effectively market to Gen Z online? Do you want to know what best practices to implement, and what avoid when it comes to Gen Z? This article will provide a guide to creating a successful Gen Z digital marketing strategy in 2021.

    Posted on Peter Stephenson
    Advertising Digital Marketing Marketing Social Media Social Media Marketing

    4 Reasons to adopt Influencer Marketing

    You don’t understand why influencer marketing is now everywhere or don’t see its value? This article provides the four main benefits of this new digital marketing strategy. In the last past few years, influencer marketing emerged on every social media….

    Posted on Emma Vrielinck
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    Advertising Branding Consumer Psychology Cyber security Cyberpsychology Digital Marketing Display advertising E-Commerce Marketing Social Media Social Media Marketing Uncategorized

    Fake News Truths – Avoid Misinformation To Optimise Your Social Media Marketing

    Do you feel susceptible to Fake News online? If so, you are not alone. We are living in a world of misinformation, which can often feel impossible to escape. The last thing you as a marketer wants to do is add…

    Posted on SOPHIE MAY