Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

Marketing

Twitter – 280 Character Experiment

On September 26, 2017, Twitter in a surprise announcement revealed an ongoing experiment wherein select accounts were given early access to an increased character count to 280 and stated that this character count change would be standardised for everyone if…

Why Business Leaders Need to be Thinking Digital to Ensure Survival

Digital is Quickly Becoming the new “Traditional” for Marketers The unquestionable advantages of digital marketing have led to its continued rise in strategic importance within organisations, taking marketing budget share and operational resources from traditional channels. Many strategic leaders understand…