Silence, Brand! Branding on Twitter
This article examines how companies use Social Media, namely Twitter, to generate interest using humour or attempting to tap into online meme culture.
How To Make Money with NFT’s : A Beginner’s Guide To Selling Digital Art
Sick of watching everyone else getting rich from investing in elusive online trends you don’t understand? Learn the basics of NFTs and Crypto in this guide and set your inner Elon Musk free!
What Digital Marketers Can Learn From The Chrome Ad-Block
Google Chrome Ad-block Update Google has introduced a significant update to Chrome with the latest version. Launched on February 15, 2018, the latest version of Google Chrome (the world’s most popular web browser) comes with built-in features that block certain…
Twitter – 280 Character Experiment
On September 26, 2017, Twitter in a surprise announcement revealed an ongoing experiment wherein select accounts were given early access to an increased character count to 280 and stated that this character count change would be standardised for everyone if…
The New Consumer-Centric Branding Paradigm
By Eamonn O Raghallaigh Branding has undergone a number of evolutionary steps in the last hundred years; from its initial state as a statement of quality and authenticity in product-based branding, to the communication of concepts and ideas in the…
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