Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

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    Disrupting the Digital Marketing Industry, Google’s Ban of 3rd Party Cookies

    This article will explain the planned change by Google to its browser and ad networks. What does this change mean for the user? How will my online behaviour be tracked and targeted in the future?

    Posted on CIAN MICHAEL
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    Digital Marketing SEO Social Media Marketing

    Digital Marketing Trends to Watch in 2021

    Discover what trends are shaping digital marketing in 2021, and what you can do to ensure you are not left behind.

    Posted on Helen
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    Digital Marketing Marketing Social Media Social Media Marketing Tools

    Instagram Marketing: Top 3 tips to increase brand awareness

    With over 1 billion users, Instagram marketing is an effective way to grow your business. This article offers a quick and easy guide on how to increase brand awareness with Instagram, using our 3 essential tips.

    Posted on LEAH CARROLL
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    Digital Marketing Mobile marketing Social Media Social Media Marketing

    Why To Include TikTok In Your Digital Marketing Strategy

    TikTok is now one of the social media giants, but what benefit is it to businesses? Read on to learn why to include TikTok in your digital marketing strategy.

    Posted on Carrie McGrath
    Individual Videoing on their iPhone to capture a video in nature while on the old Snapchat platform which is a social media platform that can be used to post short-form video content.
    Digital Marketing Mobile marketing Social Media Marketing Tools

    Short-Form Video: What is it, and how can businesses use it?

    Short-form video content has the potential to capture the modern consumer’s attention like no other form of content marketing has done before. Read on to find out more about short-form videos and how businesses can utilise them to increase engagement and drive brand loyalty in your consumers.

    Posted on ALEXANDER JOHN
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    Digital Marketing Marketing Social Media

    The Ultimate Guide to the Micro-Influencer

    This article will provide readers with vital information about the growing importance of the Micro-Influencer. Read on to learn about the significance of Micro-Influencers within the overall Influencer Marketing landscape.

    Posted on RACHAEL WHITEHEAD
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    Advertising Digital Marketing Marketing Mobile marketing

    The New Zero-Dollar Marketing Strategy?

    This article will look at the role of the entrepreneur in a firms digital marketing strategy, forming multi-million dollar companies with a $0 marketing budget.

    Posted on KATE
    Instagram tips for businesses
    Digital Marketing Marketing SEO Social Media Social Media Marketing Tools

    10 Instagram Tips for businesses

    This article will provide you with hints on how to make your business account on Instagram flawless and how make the best of it for your digital marketing strategy. Read this article to find out more.

    Posted on ELIZAVETA SARKISOVA
    An elderly man and woman point at a laptop as they shop online at home, demonstrating the importance of age inclusive digital marketing
    Digital Marketing Social Media Marketing User Experience

    Tips for Age Inclusive Digital Marketing During COVID-19

    This article provides digital marketers with tips on creating age inclusive digital marketing content as older people shop, socialise and communicate online during COVID-19.

    Posted on Beatty Emma