Digital Marketing Blog

Latest Trends in the Field of Digital Marketing

    • Instagram Influencers

    This image is of a person walking down the street with an orange shopping bag on their arm. They are holding their phone in both hands and looking down at it. They are wearing black jeans, a white top, a black leather jacket, sunglasses, and have their hair up in a bun.
    Advertising Digital Marketing E-Commerce Mobile marketing Social Media Marketing User Experience

    Does Instagram Encourage Impulse Buying?

    Discover how companies cleverly use social media platforms, such as Instagram, in their digital marketing strategies to convince users to buy impulsively. Does Instagram encourage impulse buying? In short. Yes, it does. However, it is more complicated than that. Companies…

    Posted on JULIA
    Picture of markers in a row with social media logos on them
    Digital Marketing Marketing Social Media Social Media Marketing

    Instagram Influencers: Their Positive and Negative Impact

    This article provides information on Instagram Influencers and their negative and positive effects on mental health, overconsumption and raising awareness.

    Posted on EMMA2