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    • Philipp Zoche

    Four yellow squares, which are growing in size. The smallest is in the bottom-middle of the largest square. The smallest square has a Women in Burger King uniform that is working in the kitchen, while each larger square shows a different person reacting to that image.
    Digital Marketing Marketing Social Media Marketing

    “Women belong in the kitchen.” Burger King’s guerrilla tactic

    “Women belong in the kitchen.” Though, tweeted with good intentions, Burger King’s guerilla campaign failed horribly. Now it is time to learn from their mistakes.

    Posted on Philipp Zoche